ISBN: 978-81-951246-0-2
Authors: Dr. Guruprasad Murthy Dr. Vijay V. Bedekar, Dr. Nitin Joshi
Year of Publication: 2021
Page Count: 322
Binding: Paperback
Language: English
Description:
This book provides basic inputs by way of guidelines, episodes and experiences, all
related to the fundamentals of enterprise management – both initial and subsequent
stages. It addresses the issues concerning management of an enterprise – from conception to maturation, viz., location, operations, marketing, sales, nance, human resources
management, quality management, business environment of start-ups, along with tax
incentives under IT Act (1961)